Why is Vote Match different?
Since the launch of Vote Match in 2008, we’ve seen the number of voter advice applications steadily increase. We encourage you to try the different apps out there and see which one suits you best. Of course, we still think Vote Match has something special - find out why here!
How are the statements chosen?
Each statement is chosen because it creates a clear distinction between the parties. The statements are carefully selected to balance each quiz. Each quiz must cover the top issues which divide the parties and make sure that every party is distinct from every other party, so we can give you a clear match.
Which parties are included?
Vote Match has four separate quizzes for the four areas of the UK: England, Scotland, Wales and Northern Ireland. In order to be included in a country quiz, parties must have elected representation at the parliamentary level for that country. We have included every party which has representation in any of the UK’s parliaments, or the European Parliament.
The following parties have been included in the country quizzes:
England: Conservatives, Labour, Liberal Democrats, Ukip, Green Party
Scotland: Scottish Conservatives, Scottish Labour, Scottish Liberal Democrats, Scottish National Party, Ukip, Scottish Greens
Wales: Welsh Conservatives, Welsh Labour, Welsh Liberal Democrats, Ukip, Plaid Cymru
Northern Ireland: Democratic Unionist Party, Ulster Unionist Party, Alliance, Social Democratic & Labour Party, Sinn Féin
We have made this decision in order to provide as full a range of political options as possible while keeping the quiz short and the issues relevant to users. Vote Match is based on questions which distinguish each party from every other party. That means that for each additional party in a quiz, there must either be additional questions, lengthening the quiz, or the same number of questions must distinguish between a larger number of parties, which means that each party will be less distinct from the other parties. This decision is in line with best practice for voter advice applications across Europe.
We will be offering users a wider range of parties to match with than mainstream media, opinion polls, and the TV debates. You can find information on all the candidates who are standing in your area at YourNextMP, which is linked from the Vote Match app.
Why do you give me the option to exclude parties from the results?
Research into voter advice applications shows that people respond best to their matches if they match with a party they are already considering as an option. If you are considering two parties and Vote Match matches you with a completely different party who you would never vote for, that will be less useful to you than if you match with one of those parties.
Why do we ask for your postcode/email?
It’s optional but entering your postcode will help us show you which parties Vote Match users have matched with in your local area. We’ve also linked up with YourNextMP so we can show you details of the candidates who are standing in your area.
If you enter your email, we will send you a personalised record of your results. We may also contact you after the election to ask whether you would take a survey on the election campaign. Again, this is completely optional.
What if my result was completely different from the party I support?
We know that some people will get a match that is different from the party they support. This doesn’t mean Vote Match is telling you that you support the wrong party! We can only tell you which party you are closest to on the issues in Vote Match. You can find out more about exactly where you agreed and disagreed with each party by clicking on their name on the results page, or question by question on the question match page. If you think we’ve got something wrong, let us know by taking our short feedback survey.
Should I vote for the party I match best with?
Vote Match is completely politically neutral. We simply aim to inform users about the policy differences between parties. Vote Match matches you with the party which is closest to you on the Vote Match policy statements. We recognise that there are many other factors which influence people’s voting decision. We hope Vote Match will be a useful first step in your decision to vote. We encourage you to find out more about the parties and their policies before you make your decision.
Is Vote Match an opinion poll?
Vote Match is not intended to act as an opinion poll. We want anyone to be able to take Vote Match, so we can’t limit our audience to a representative sample like an opinion poll. Of course, we can’t control what people (and parties) do with the results Vote Match provides.
Why is Northern Ireland not available?
When we launched Vote Match, we had only received answers to the Vote Match statements from one of the five major parties in Northern Ireland - thank you, Alliance Party! We want to bring you a quiz for Northern Ireland and will look at it again if we receive answers from the parties or after the Northern Ireland manifestos have been launched.
Can I add Vote Match to my own website?
Of course - details for embedding Vote Match onto your website will be available shortly after launch.
Can I take old versions of Vote Match?
We have all the old versions of Vote Match back to 2008 available on our website - check them out here.
How are you funded?
Unlock Democracy, which runs Vote Match, is funded by a combination of individual donations and membership subscriptions, the revenue from its property holding company Rodell Properties Ltd and a number of grants from awarding bodies and institutions. Unlock Democracy publishes its full accounts online and declares any donation it receives above £5,000. A full list of these donations can be found on our main website.